At SnowShoe, we’re committed to helping independent retail stores find the perfect loyalty solution for their business. With so many options available, it can be a daunting task to try to understand each different loyalty program enough to choose one with confidence.
Our research team took a deep dive into the current landscape of loyalty solutions. We interviewed retailers. We talked to leaders in the retail industry, including Intel Retail, retail software developers, and small grocery store innovation leaders. We also interviewed a variety of loyalty program providers, from Loyalti to CouponTools to global leader Merkle. We looked at over 100 loyalty solutions.
Our research uncovered a set of key questions business owners should ask themselves when choosing a solution. And here’s everything we discovered about loyalty programs and what makes a program successful over the long term.
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